Lego Going Green...ish!
The world-famous toy brand has started production on a range of sustainable LEGO
What's Going On Here?
LEGO are swapping oil-base plastic for a plant-based alternative in SOME of their products. The Dutch childhood-memory-maker and part-time toymaker announced the move on Thursday. Production has started and the products will be on sale later this year.
What Does This Mean?
Companies are feeling the pressure to change their production methods. And in the case of LEGO this means swapping out oil as the starting product for LEGO in exchange for sugar-cane. The resulting plastic has exactly the same physical properties.
The nerd stuff:
OIL > ethylene (+many) > polyethyene > LEGOvsSUGAR-CANE > Sugar > ethanol > ethylene (+ many) > polyethyene > LEGO
Why Should I Care?
Oil-based plastic production its cheap, the manufacturing process is easy and it remains the top choice among manufacturers. The problem is oil reserves are limited an nearly all oil-based plastics non-bio-degradable.
What Can You Do To Help:
The key is to reduce or totally cut plastics from your life. Start by surrounding yourself by inspiration, this should help you stay on track & feed you with ideas on how best to become plastic free. There are tones of people in the space and below are a few sources we like:
If its LEGO you are after, check out your local charity shop, your family home attic or Build UR Brick where you can rent your dream set.
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